“Is clean beauty really better?” is a question that dominates today’s beauty world. Clean beauty is beauty without compromise! It transcends how you look – because what you put on your skin matters. Beyond words or philosophies, clean beauty and transparent beauty refer to ethical personal care products created to promote wellness in all parts of our lives. Explore the ins and outs of how this important revolution positively impacts skin and body care here.

Clean Beauty Defined
Clean beauty epitomizes the highest standards of the beauty world today. With an unwavering commitment to individual and environmental well-being, it promotes using safe and hygienic cosmetics and skincare products created without synthetic chemicals and other harmful ingredients. It excludes formulas containing Parabens, Phthalates, Formaldehyde/Formaldehyde Releasers, Artificial Fragrance & Dye, Sulfates, Oxybenzone, and other controversial actives due to their potential to harm the body or irritate the skin. Debates and controversy aside, why not refrain from questionable actives when nature provides a plethora of safe, beneficial alternatives?

Transparent beauty is one of the main clean beauty creeds. It means practicing transparency when it comes to cosmetic and skincare products - providing full disclosure to customers in a way that's clear and understandable. Being 100% authentic and honest regarding the ingredients selected and the reason they are included in a particular formula is paramount for transparency in skin care and other beauty products.

Why Clean Beauty Is Important
This movement has brought to light concerns about commonly used harmful chemicals used in personal care products. When you get ready for the day, you use multiple personal care products. Every time you apply your favorite cleanser, moisturizer, and body products, you are applying an assortment of ingredients directly to your body’s largest organ: your skin. While a small percentage of an ingredient may be okay on occasion, daily use adds up. This makes non-toxic beauty products critical for your total health. Here are the top reasons that underscore its importance:

• Knowledgeable Choice: Armed with knowledge about damaging or toxic ingredients, each of us can make informed, healthy decisions about what we put on our faces and bodies.
• Health & Wellness: Hopefully, as increased awareness about the potential health problems linked with certain controversial ingredients grows, people won’t have to suffer ill health or side effects to improve their appearance.
• Raised Standards: Every time you support a clean beauty brand, you make a stand, swinging the pendulum towards more healthful personal care standards industry-wide.  
• Confidence: Knowing that what you are buying for yourself and your loved ones is safe is priceless for peace of mind. What better way to practice self-care?

Clean skincare for sensitive skin is particularly beneficial and worthwhile since this skin type reacts easily to harsh ingredients. And clean beauty doesn’t just apply to people! So, if you were wondering, “Is clean beauty cruelty free?” The answer is yes. To be considered clean, products must refrain from animal testing.

Transparent Beauty Standards
Amidst the onslaught of dubious claims, unchecked online sales, and paid influencers, finding clean beauty brands you can trust takes work. That is why transparency in skin care and body care is so vital. Companies that adhere to this movement help ensure that skincare companies provide healthful, beneficial products instead of those that may cause dangerous effects to you and the planet.

How Pevonia Answers This Call
As responsible sourcing and sustainability are essential parts of clean beauty, Pevonia endeavors to answer the queries: “Is clean beauty sustainable?” and “Does clean beauty work?” with a resounding “Yes!” Our natural, pure, clean, transparent, safe, and effective beauty products have been trusted by professional estheticians at the finest spas in nearly 100 countries for three decades and counting. To protect the earth’s natural resources, each formula begins by ethically sourcing the purest, most potent ingredients with transparent traceability and sustainability. We prioritize natural and organic sourcing, finding actives from origins that undergo thorough vetting, earning our membership in the Organic Trade Association and the honor of winning a CTN Green Excellence Award.

Next, each product is processed in state-of-the-art manufacturing facilities, adhering to strict, meticulous formulation standards. Rigorous testing, green technologies, and delivery systems assure they are hygienic and effective. Pevonia fulfills its mission to deliver true skin transformation with visible results without causing any harm to the skin, body, or planet by providing clean beauty formulas to achieve skin health, vitality, and radiance, safely and effectively.
At Pevonia, clean beauty without compromise applies to all flora and fauna on the planet. With our commitment to environmental conservation, we manufacture, produce, and package our products with the smallest carbon footprint possible – because helping improve our customers’ skin while harming the planet has never made sense to us.

We incorporate delicately extracted phyto-organic and natural skin care ingredients to create earth & skin-friendly mother-nature approved products. To further maintain affinity with nature, our packaging is post-consumer recyclable and/or reusable, while our formulas are biodegradable. Since launching in 1991, we have never tested on animals. We are a completely cruelty-free line of natural skincare products with a stellar commitment to environmental preservation. Pevonia tests only on human volunteers to assure every formula's high efficacy.

To spread the knowledge and benefits of this revolution, we participate in conservation efforts and charities to give back to our communities worldwide. We have developed a loyal following by providing accurate, complete, and up-to-date ingredient lists with benefits and education about each of our products so that our customers will know what they are getting and why - no secrets, just super skin!

Bottom line: We don’t sacrifice results while adhering to clean beauty standards. In this way, we are able to share exemplary formulas with you, our consumer, in good consciousness. To answer the final question, “Is clean beauty really worth it?” we think it is the quintessential no-brainer.